Undoubtedly, one of the most crucial strategies in PPC is optimizing your campaign with the right keyword. Keyword research is vital for Amazon sellers to determine the most relevant Amazon keyword search volume, product search trends, and much more.
And it is undeniable that there are a lot of paid keyword research tools on the market today. So, to save some money for your business, you may want to consider Free Amazon Keyword Research Tool.
Here are the best free keyword research tools that you can use:
COMPLETELY FREE TOOLS
1. Amazon Search Engine
Amazon search engine allows you to find all the relevant keywords for your niche. In this instance, you can use it as a keyword tool by looking at the suggested keywords once you enter a certain phrase. The suggested keywords in the search engine are high-performing keywords that you can use in optimizing your listing or your campaign.
Amazon search engine tool is always free. With this, you will be able to achieve higher rankings and be seen in more searches.
2. Amazon Competitor’s Title
The best way to put your message in front of the most people is to do exactly what your competition is doing…but better. And if you’re competing on Amazon, that means you need to be paying attention to your top competitors’ keywords.
You can simply spy on your top competitors that are selling well on Amazon and see what the common keywords are and use them.
3. KinWords Tools
KinWords is a completely free and easy-to-use tool. With this keyword research tool, you’ll be getting insights in no time with the built-in metrics that analyze your data and present the important info. Just enter in your keyword, and KinWords will tell you everything you need to know in one simple KIN Score. The KIN Score combines two metrics to give you a quick and straightforward way to understand the relatedness and sales potential of any given keyword.
You can also filter results per search, import and export data with ease, and export to a CSV file! To do this, you need to register for free.
PAID TOOL WITH FREE PLANS AVAILABLE
Keyword Tool uses Amazon autocomplete to get valuable keywords.
If you want to know what people are searching for on Amazon, Keyword Tool can help you figure it out.
Keyword Tool uses Amazon’s autocomplete functionality as a free keyword research tool. By entering your keyword into Amazon’s search bar, the Keyword Tool will get hundreds of related keywords that people are typing in Amazon’s search bar.
It takes only a few seconds to get hundreds of relevant keywords for your topic. You can use the Keyword Tool for free and type any number of keywords into the search box. All the results are displayed in a convenient table that includes a column with the approximate monthly search volume for each keyword and question. While you can use it for free, you can always subscribe to keyword tools Pro to generate on average 2 times more keyword ideas in comparison to the free version.
Prices are $69 / month billed every 12 months for a basic plan, Pro plan is $79 / month
billed every 12 months and $159 / month billed every 12 months for the business plan.
5. SONAR
SONAR is Amazon’s keyword research tool, which has been helping Amazon sellers, vendors, and agencies find all relevant keywords for their businesses and improve their search ranking on Amazon—all while increasing product listing visibility and improving Amazon SEO.
By using SONAR, You can research and identify relevant keywords, track your listing’s visibility and ranking, identify top-selling categories and products, and get competitor insights—all with a tool that helps you take your business to the next level!
Sonar provides a continuously updated database of product-keyword combinations for which the product is ranking on the first page of Amazon search results at the time of the most recent database update. That means it’s automatically filtering out keywords that aren’t working since they don’t have an ASIN ranking on page 1.
You can always use it for free or you can subscribe to their paid plans for more features which price starts at $259/mo (ADVERTISING ADVISOR) to $1,249/mo (MANAGED SERVICES)
6. SELLERAPP
SellerApp is an AI-powered e-Commerce Intelligence platform that helps sellers and retailers maximize their potential on the biggest global marketplace – Amazon. Their free Amazon keyword research tool helps you find the right keywords to optimize your product listings. You can even filter by different countries, categories, and more to get the most out of your efforts. The tool provides all the necessary information required to increase your sales and profit margin. This includes:
- The best keywords to target, their rankings, and search volume
- Estimated CPC rate for each keyword
- Estimated order per month
- Number of Products
SellerApp also offers paid plan for $39/Month (Pro Lite) and $79/month (Professional) for Seller Plan.
Helium10 is an all-in-one solution for Amazon FBA sellers to succeed. It has tools designed to meet the needs of both beginners and advanced sellers.
Helium10 helps Amazon FBA sellers find and research products, optimize listings, give you the best keywords for your listings and PPC ad campaigns, and more.
Amazon keyword research tool by Helium 10 will show you a list of common keywords and phrases related to your product, with competition statistics and search volume data, so you can decide which ones make sense for your ad campaign.
By installing the Helium10 chrome extension, you’ll have the access to their primary features that helps you to:
- Instant product research to identify and maximize selling opportunities
- Comprehensive overview of consumer demand
- Valuable product insights and detailed reviews
- Quick, easy sales estimates for your potential products
You can try Helium10 today for free and if you like what it offers (which I know you will), then you can upgrade to a paid subscription for more features that will help take your business further. Helium10 offers a plan starting at $39/month. The platinum plan is a $99/month and $249/month offer for the Diamond plan.
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AMZ.one is a range of Amazon tracking and marketing tools that help you track your product’s keyword rank, analyze your competitors and their sales, find the top 30,000 best-selling products in each category, launch new products with a buyers club, track your own or competitors’ sales, get negative review alerts for your products, and get an on-page SEO analyzer and online arbitrage research tool at your fingertips. Their tools are easy to use, so you don’t have to spend time learning the ins and outs of complicated software
This keyword research tool is quite straightforward which helps you a lot in PPC optimization efforts. You can also use the Reverse ASIN lookup to help you understand who else is bidding on those same keywords and how they are performing.
Free limited plans are available and the Paid plans have prices from $20 to $180 per month
9. WordTree Tool
WordTree is an incredibly powerful tool that handles keyword research, competitor analysis, and niche monitoring. It works by expanding your search traffic through the strategic selection of keywords. It also researches your competitors and monitors your niche, so you can learn why they are higher in Amazon’s search results than you are and what you need to do to beat them.
WordTree’s reverse ASIN lookup will provide up to 10 competing products at a time, with a detailed report on the organic keywords each product ranks for, including information on relevancy and search volume scores. You can use this information to develop your own keyword strategy, with the help of their listing builder.
Price is $20/report, with the first report discounted to $10. Bulk pricing is also available.
Keyword Tool Dominator (KTD) is a free keyword search tool that helps you find the best keywords for use in your content and marketing. It offers individual keyword research tools whether you’re running a website, an Amazon business, an eBay store, or any other kind of online business, KTD has the tools to help you find profitable keywords.
The Amazon Keyword Tool will let you:
- Find an unlimited number of relevant keyword search terms directly from Amazon based on real search terms used by real Amazon customers.
- Discover popular keywords, long tail keywords, and niche keywords that your competitors are using.
- Optimize your product listings, improve your conversion rate, and increase your search result ranking with more relevant keywords than the competition.
- Source keywords in 18 international marketplaces
All their keyword tools have a free version limited to 2 daily keyword searches in a 24-hour period. Of course, you can subscribe to a paid plan for $49.99 LIFETIME ACCESS
Scientific Seller is a keyword tool that helps you find high-traffic search terms to optimize your Amazon listings and PPC ads.
Using search term suggestions generated from an initial seed word or phrase will provide you with a list of related keywords, along with the most popular search suggestions for each.
Scientific Seller’s free Amazon keyword tool allows you to perform up to five searches per day; If you want to access more results and you need to sign up and create an account.
Paid plans have prices from $29.99 to $49.99 per month
Ahrefs is a company that provides comprehensive paid packages of tools for SEO. But they also offer free available keywords tools on their website.
With the Ahrefs Keyword Explorer feature, you can perform in-depth keyword research by entering a root keyword or just a phrase, and get thousands of suggestions, you’ll be able to analyze the ranking difficulty for each keyword, as well as its potential for traffic and search volume.
You can enter up to 10,000 keywords in one go and you’ll see the search volumes for each of the keywords. Entering multiple keywords is a great way to discover new keyword ideas and see which ones have the highest search volume. When entering multiple keywords, Keywords Explorer will take 10 of the most popular keywords and generate thousands of ideas. You can also use their inbuilt filters to refine by monthly search volume, clicks, and more and select from a list of countries for your search.
The tool uses clickstream data analysis to refine its search volume numbers every month, ensuring that the metric is always accurate and up-to-date.
Their price ranges from $99 to $999 per month.
Sellzone is a toolbox designed to help you take full control of your Amazon product listings and get the most out of each one.
Maximum visibility, more traffic, and more conversions are all within reach through email or SMS alerts.
Their keyword research tool or also known as the keyword wizard tool will help you find the most relevant keywords for your listing, identify high-volume, low-competition keywords that will help increase your overall visibility and profitability Their tool has a database with over 200 million relevant keywords that can be used to help you determine which keywords will boost your sales.
Their price includes a free plan forever but if you want to subscribe to a paid plan,their price ranges from $50 to $85 per month.
Viral launch is a powerful market intelligence tool to get a competitive edge and maximize your sales. From niche selection to product research, from competitor analysis to listing management — Viral Launch does it all.
It provides impactful metrics and details to help you find the perfect keywords for your product listing with the help of their Keyword Research Tool in which data and metrics for Amazon have been pulled straight from Amazon search and autosuggest.
Using the advanced filter, you can eliminate all irrelevant and unnecessary keywords and keep the useful keywords only.
With the help of their Competitor Intelligence Tool, you can run a search on your top competitor and will be able to spy on their top-performing keywords.
You can register for a 14-day free trial. Subscribing to Viral launch will give you all access to more advanced features. You can choose a plan with prices ranging from $69/month.to $199.
Those are the 14 Best Free Amazon Keyword Tools. No matter what your niche or product preferences happen to be, there’s almost certainly a keyword research tool online that will suit you perfectly. All you need to do is take the time to figure out which one would work best for you. And don’t be afraid to check out more than one.
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